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In analysing why its foreign tape facilities were so successful, the company discovered the following:

Since the tapes were manufacturedlocally, they could be sold with "made in..." labels indicating European, Asian and American origins.

The company was exempt from the tariffs normally levied on foreign imports.

Wearing Stanley tapes clipped to one's belt has become something of a fad among young "do-it-yourselfers" abroad.

By purchasing going concerns in foreign countries, Stanley was able to benefit from the advances those firms had made in manufacturing technology.